Many businesses struggle to come up with new and innovative ways to increase website traffic, there is a lot of misinformation online about how to attract more visitors which can lead to using the same tired strategies over and over and not seeing positive results.
If you are looking to increase website traffic with organic traffics, there are five good and important methods that you can use to obtain good results.
A website isn’t only about the look and feel of it having great content means that people will keep coming back, not only will they engage with your content but they will also share it on your behalf across social media channels.
1.Content research and regular updates on your content
The reality is this, knowledge is still king, especially if it’s productive, informative, and attractive. Visitors are ready to spend time eating all flavors of good content.
The work is to ensure the knowledge is well developed and easy to digest and communicates the message of the brand consistently.’
To make your content productive, informative, and attractive, you would have to research your content to know what your audience wants to see.
For your web traffic to improve in essence you will need a content strategy to keep your website fresh and insatiable for your visitors and also explore guest post opportunities, not only should you post good content frequently on your website but you should look for opportunities to share content on other websites get, your website name and brand out there in as many ways as possible and you will see a drastic increase in your website traffic
2. Increase your SEO
A great number of people across the world carry out an online search for a product or service they want to buy, they will probably hit google, ping, or any other search engine for more information about a product before they make approaches.
So, therefore, it’s much important that you optimizing your content for search engines is critical.
This can be achieved by always including relevant keywords in your content, keywords should be usually natural not stuffed into the content so much that they detract from the main idea or distract the reader.
It is important to use keywords throughout the content like the meta description, the page, title, URL, headers, and a few times. Throughout the piece improving your SEO rankings isn’t the easiest of tax, but it is incredibly rewarding. Begin by conducting an SEO audit to identify areas that need urgent attention other important areas to improve, including making more SEO-friendly content improving meta-data, and inbound and outbound links.
3. Uses of social media platforms
Take full advantage of social media platforms like Facebook, Twitter, and other platforms to connect with people.
Take advantage of every opportunity to share your content on these platforms and share often, keep in mind that social media feeds move at an incredibly fast pace, and because of that, you will want to maintain a constant presence so your content isn’t buried and lost.
Here are some of the ways to use social media to increase website traffic:
(i) Post content such as blogs ebooks podcasts infographics videos etc across your social media platforms regularly.
(ii) Interact with followers by replying to comments, reposting their content, and tagging them
(iii)Use relevant hashtags
(iv)Update the link in your bio to promote new content when it comes out
(v) Change a cover photo to promote new content
(vi) Include enticing information from the content to encourage people to click the link to it
(vii) Reply to other people looking for answers with links to your content
4. Optimize your website for speed and responsiveness
Having a website with a responsive design means that your content will be dynamic and will automatically adjust to your visitor’s screen size whether it’s for smartphones tablets desktop computers or laptops, therefore a responsive website will give your users a great experience as they navigate through it because they won’t lose out. On any features, your website will experience lower bounce rates and an overall increase in mobile traffic both of which are critical factors in SEO rankings
5 Email marketing
Email marketing is an important component of content marketing, it helps not just prospects and re-engages existing clients.
A simple well-crafted email blast can lead to a spike in free targeted website traffic it may be simple as an introduction of a new product, bonus products or goods and services, well-designed contests giveaways and promotion campaigns can significantly increase website traffic such as E-book, an update to service while there is no perfect email sending.
But note that too many emails can hurt people’s overall perception of your business. You will require a deeper understanding of your audience and why they subscribe to your list.
We all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities that will pop up in any particular month.
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